Brand Identity is the combination of a logo, visuals, typeface, colors, imagery, and editorial tone. They work together to form a unique and cohesive message for a company, person, product or movement.
A brand is a collection of ideas and images representing a business of any type. It refers to the distinct symbols such as a logo, name, slogan or design theme. Brand recognition is created by the accumulation of experiences with a specific product or service. Get creative. Be memorable.